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Kimatov

Kimatov is a fashion brand born out of perfectionism, turning the pursuit of perfection and the desire to refine every detail into the brand’s core identity. 

Category

Brand identity // Packaging //

Interior & Spatial design // Art direction

Kimatov


Kimatov is a fashion brand born out of perfectionism, turning the pursuit of perfection and the desire to refine every detail into the brand’s core identity. The brand focuses exclusively on Button-down shirt - every three months, a new drop is released: a more precise version of the same shirt. The result is not a single final product, but rather a glimpse behind the scenes of an obsessive, repetitive, and endless process.

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2025 

Brand identity // packaging //
interior & spatial design // Art direction

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Graduation Project

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The lounge concept​​

The idea of ​​the lounge is that it is not a place to hang out, because the next flights leave in a few minutes. The entrance to the lounge resembles a subway descent, there is a duty-free shop on the sides of the stairs to save time. The rest area has handles to hold and relax like on the subway, and the dining area is a fast-food area with
self-ordering.

The interior design

The space is designed in a way that allows for a large flow and turnover of people, and you will wonder how little is possible in the lounge area and board the nearest flight.

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The concept

The wardrobe is designed as a system that grows over time.
With every new shirt, another unit is added and connects to the existing structure.

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As the collection expands, the wardrobe starts taking up more and more space in the home - shifting what feels important.

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It comes with a simple instruction manual that shows how to rearrange the space, including layout suggestions and Construction plans changes, to make room for the growing system.

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